initcode.html
 |
|
 |
February 9, 2001 BFGoodrich® Tires Roars into Sport Compact Scene at IAS Long Beach, CA Size matters. The BFGoodrich® brand's commitment to the sport- compact market, unveiled today at the SEMA-NOPI International Auto Salon, is huge. The brand's 2001 initiatives include two of the hottest cars to hit the circuit, a national tour program, a partnership with one of the premier tuners in the business, and new tire sizes targeted for sport compacts. Additional significant elements of the brand's program will be announced in the coming months. "We have a rich history of being the enthusiast's tire - the brand that always has its finger on the pulse of the market," said Mathew Aaron, brand manager for BFGoodrich Tires. "The sport-compact market has emerged and grown more quickly than anyone could have imagined. We've worked hard to make sure BFGoodrich tires are prevalent on winning cars on the track, on the show floor and on the street. But we're not content with that. We're turning up the volume and making some strong commitments in 2001, and we'll be hard to miss. The announcements we've made today are just the beginning." BFGoodrich Tires' 2001 initiatives include:
BFGoodrich® tires are made for people looking to take control of the driving experience. BFGoodrich tires combine technological expertise with the experience gained on and off the racetrack to offer a traction advantage for every type of vehicle and driving preference. |
 |
|
| All press releases for: 2007 2006 2005 2004 2003 2002 2001 | |
