April 2, 2004 BFGoodrich® Tires Launches New g-Force™Sport Tire; New Ultra-High Performance Tire Packs a Punch without the Price Greenville, S.C. BFGoodrich® Tires is expanding its g-Force™ tire family with the introduction of the g-Force™ Sport tire, an entry-level, ultra-high-performance tire developed for the sport-compact vehicle owner looking for maximum performance at an affordable price. The new tire features a cutting-edge tread design in line with the mindset of the younger sport-compact consumer and will launch with limited distribution on June 1, 2004. "The addition of the g-Force Sport allows us to offer the popular g-Force performance and technology to the younger, more image and budget-conscious consumer," said Thom Peebles, BFGoodrich Tires brand director. "Though coming in at a lower price point, the g-Force Sport will not sacrifice the qualities and characteristics that have made the g-Force such a well-respected and successful line of ultra-high-performance tires." The g-Force Sport blends BFGoodrich's technology and authentic performance with an accessible price point. The result is the brand's first product designed for young ultra-high-performance fans and a tire that out-styles and outperforms the competition. Featuring BFGoodrich's ETEC System™ (Equal TEnsion Containment System), the g-Force Sport provides excellent strength, a smooth ride and a consistent footprint. This helps maintain maximized tread contact under high-speed conditions, giving drivers the confidence and security to push the limit. Among the many benefits and features that set the g-Force Sport apart include: A rounded shoulder profile that improves progressivity and predictability at limit of adhesion. g-Control™ sidewall inserts that resist deflection and generate tremendous cornering force. BlackTech™ tread compound, which maximizes traction on dry pavement while resisting heat buildup. Two deep, wide circumferential rain channels that help disperse water for excellent wet-weather traction. Rim protector for improved wheel damage protection. BFGoodrich® Tires combines technological expertise with vast motorsports experience, delivering a high-performance tire for every type of vehicle from ultra-high performance tuner vehicles, sports cars and SUVs to the hottest sport trucks, pickups and rock-crawling rigs in the world. For more than 30 years, BFGoodrich Tires has used motorsports as a proving ground. Success on the street begins with winning on the track and BFGoodrich Tires is involved in every type of racing, including oval, sports car, drag, desert and extreme rock-crawling. With 18 consecutive Baja 1000 wins, the most wins in rock-crawling history, and an unmatched record on pavement, BFGoodrich Tires has proven the only records it breaks are its own. Visit BFGoodrich Tires online at www.bfgoodrichtires.com.
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