Frequently asked questions
BFGoodrich answers your most asked questions.
FAQ
Racers, builders, shop owners, professional athletes, photographers, fabricators, and everyday adventurers. The common thread is not fame but commitment: people who have organized their lives around a pursuit and can explain why. Profiles cover both what they do and the decisions that got them there.
Because the brand's position is that the vehicle and the tires are means, not ends. The Garage asks what are you building for, and the honest answers come from people rather than spec sheets. It is also how the brand documents the community that actually uses the products in the conditions they were designed for.
Both appear. Some subjects are BFGoodrich-supported racers and Pit Crew members, others are community members with no commercial relationship. Individual articles typically indicate the connection, and editor's notes flag features produced around a specific product launch.